|Project Name||Seoul 365 Fashion Show|
|Host||City of Seoul|
|Modeling Company||Asia Model Association|
|Period||March 3-11, 2017|
|Location||City of Seoul (Seoul Station Overpass, Namsan, Namdaemun Department Store, etc.)|
Fashion show collaboration with the citizens
The Purpose of Seoul 365 Fashion Show
- To expand the scope of culture and arts in which the public can enjoy
- To promote tourism in the city of Seoul
- To initiate involvement of the general public through a festival for citizens
- To lay groundwork and standard for the fashion industry
- To create job opportunities for millennials and provide professional training for future jobs
2017 Seoul 365 Fashion Show Program Introduction
Seoul 365 Fashion Show
A fashion show that not only fashion designers, models, and those of the fashion industry will enjoy, but also one that will be enjoyed by the general public. The topic of the fashion show will vary every month as well as its location to provide 365 kinds of varieties. The Seoul 365 Fashion Show also supports fashion designers and models to pursue their dreams within the fashion industry.
365 Pop-up Store
Pop-up stores are installed to promote local businesses by creating a collaboration opportunity for the new and upcoming fashion designers to advertise their collection and for local merchants to engage in active selling.
The Seoul 365 Fashion Show also incorporates a variety of cultural contents for the citizens to enjoy on top of fashion show. By expanding the content of a fashion show, the Seoul 365 Fashion Show will become a representative cultural festival of Seoul City.